The brief I gave myself
Attik is a sculptural, made-to-order furniture studio in Abuja. Its owner had just launched a site she was proud of, with a 3D studio, a room planner and a shop. I didn't want to replace any of it.
So the pitch was one new homepage: an addition, not a redesign. Every route out of it leads to her existing pages, and nothing in it criticises the work already there.
What I made
- A homepage concept that tells the studio's story before showing products
- A launch film and short reels cut for social
- A small design system so the new page sits naturally beside the old one
What shipped vs what was designed
This was an unsolicited pitch. The concept is live as a preview link; whether it becomes the real homepage is the studio's call.